blog
Using last week's news that the The New York Times was suing OpenAI and Microsoft for copyright infringement to explore how Big Tech's relentless pursuit of innovation and progress is once again testing the boundaries of intellectual property rights and jeopardising the work and future artists and creators around the world.
Big Tech's Tightrope
As All3Media, one of the world's leading independent production groups hangs a 'for sale' sign, the usual suspects – including competitors and private equity firms – have lined up to kick the tyres. But is there a less expected, yet potentially game-changing bidder that could and perhaps should enter the fray? A year end proposition (definitely not a prediction).
Blurred Lines: The Case for a Marketing-Entertainment Powerhouse
Despite yesterday's announced restructuring and cost cutting, I would argue that the company needs to return to its roots, with the bold, innovative, and disruptive spirit that defined it for so many years. Maybe even taking a note from an old DVD rental business.
Spotify is screwed…or is it?
'The Ad' isn't just another commercial, or even a demonstration of the growing power of AI platforms; it's a magnifying glass on our collective anxieties and hopes about artificial intelligence. The core question isn't just about the survival of industries like film, television, music, and advertising, but about the essence of creativity itself in the AI era.
A very big Ad.
At a time when brand owners and marketing chiefs continue to ask their teams and agencies for their "music strategy" or "sports strategy", a culinary strategy is not just another option, but arguably a necessity for brands aiming to build deeper, more meaningful connections with their customers.